Contents

1 Review on development course of bread industry
1.1 Development course of bread industry
1.2 Problems in the development of bread industry
2 Market analysis and future forecast
2.1 Market scale
2.1.1 Market scale of bread and cake, of the whole country and every province, 1998 to 2003
2.1.2 Market growth rate of bread and cake, of the whole country and every province, 1999 to 2003
2.1.3 Production of bread and cake, of the whole country and every province, 1998 to 2003
2.1.4 Individual consumption of bread and cake, of the whole country and every province, 1998 to 2003
2.1.5 Forecast on individual consumption of bread and cake, of every province, 2003 to 2010
2.1.6 Import & export of rusk & toast, 1998 to 20032.2 Market character
2.2.1 Driving factors of market growth
2.2.2 Features of bread industry in China
2.2.3 Operation mode of bread enterprises
2.2.4 Highly increase of cake shop
2.2.5 Product life cycle
2.2.6 Profit of bread industry
2.3 Consumption behavior
2.3.1 Age composition of consumer
2.3.2 Consumption of consumer
2.3.3 Income of consumer
2.3.4 Local discrepancy of consumption
2.4 Market competition
2.4.1 Current status of market competition
2.4.2 Forecast of market competition trend
3 Study on leading enterprises
3.1.1 Holiland Industry Development Co., Ltd.
3.1.2 Vienna Foods Co., Ltd.
3.1.3 Guangzhou Qu Xiang Foods, Co., Ltd.
3.1.4 Xi'an Maky Foods Co., Ltd.
3.1.5 Rosa Foods Co.
4 Industry Entry Policy
4.1 Foreign investment enterprises policy and tax
4.2 Industry entry policy and moving trend